5 essential strategies top HR professionals use every day

Improve recruitment and employee engagement

Cultivating the next generation of higher education professionals

Since 1991, the number of students in higher education nearly doubled to 20 million. As many faculty members and staff approach retirement age, institutions must recruit and develop new professors, administrators, and staff in order to maintain an acceptable student-to-faculty ratio.

To help human resources leaders, we’ve culled information from the 2014 Workforce Talent Management in Higher Education survey—an independent study conducted by the Human Capital Media Advisory Group (the research arm of Workforce magazine) in partnership with Ellucian and talent management experts Cornerstone.

Survey results suggest 5 strategies top HR leaders use to attract and retain top talent:

  1. Make talent management an institution-wide goal: More than half of survey respondents said talent management falls under human resources. But for 28.4%, the responsibility falls to deans and department heads. It shouldn’t be one or the other. Consider the full employee lifecycle and develop a unified strategy in which staff at all levels play a role in success.
  2. Identify your priorities before acting: Respondents cited recruiting new employees (75%) and providing learning and development for existing employees as top priorities. And many have applicant tracking and leadership development programs in place as well. Determine your priorities before developing or implementing specific tactics.
  3. Measure success: Less than half of respondents are measuring the success of their talent management programs. Set clear metrics and foster transparency. This is critical to making strategic decisions and reporting on mandatory training for compliance.
  4. Improve succession planning efforts: Smart succession planning gives you a competitive advantage, as it takes you beyond simple replacement planning—a gamble of talent and resources—to creating individuals qualified and ready to lead your institution into the future. Identify high performers, offer mentor programs, and constantly map current to future skill needs.
  5. Use technology to track and measure talent management: Siloed, manual systems lead to inaccurate data and missed opportunities. Develop a single, integrated system that automates daily processes in order to boost efficiency, strengthen decision making, and increase return on investment.

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