In my daily work with higher education institutions, I often hear decision makers say, “We need more data.” But given the extraordinary volume of data that now exists on most campuses, I know the more likely scenario is that they need more insights. If so, I turn the conversation to analytics.
Ellucian Live 2017 is right around the corner. Soon, more than 8,000 customers, partners, and colleagues will come together in Orlando for the most dynamic gathering of higher education professionals in the world.
Recently, Ellucian announced the results of a student-focused study that highlights what today’s modern student expects in exchange for sharing anything from high school transcripts to shoe size. Students are savvy users of technology and comfortable sharing their data, but they expect more from schools when they do. Just like the apps on their phone, they expect colleges and universities to utilize their data to improve their life.
With global economic shifts, we desperately need more—and more diverse—well-educated members of society. But as news headlines remind us almost daily, higher education needs to evolve and innovate in order to deliver the right opportunities and help students succeed.
Being nostalgic about the way we used to market, recruit, and manage enrollment in the past is the fastest way to create a gaping vulnerability in your admission operation. You need to understand the psychology of prospective student attention. Because it’s not just about executing on new social platforms. It’s about understanding why an impression converts to attention and how to recruit prospective students using the technology they already use.
Here are some recent resources and information about what's going on in the world of competency-based education.
On October 25, the Ellucian World Tour visited Anaheim, California, in conjunction with the EDUCAUSE annual conference.
The Ellucian World Tour Bogota, held October 18-20, was a resounding success. More than 200 higher education professionals from 10 countries gathered to exchange ideas, network, and share success stories. Here are a few highlights from the event.
EDUCAUSE 2016 is upon us, and we at Ellucian can’t wait to share all of the new and exciting ways we are enabling student and institutional success. We’ve grown so much in the last year that it’s hard to squeeze everything into just a few days; but we’re going to do our best to showcase the results of what has been the most innovative year in our history.