Enhancing the student lifecycle
How to better engage with students from prospect to alumni
Do personalised communications make a big difference?
A survey of students, alumni, and administrators demonstrates the impact of personalised communications on enrolment, engagement, and donations.
What students say
Students share their experiences and expectations.
Best practices in lifecycle management
Discover innovative practices in engagement, ideas for effectively sharing data outside silos, and key questions to consider for enhancing the transition from one stage to the next.
An integrated CRM that spans the student lifecycle
American University shares how it is integrating and using data gathered during the recruitment, advising, and advancement phases to build and nurture relationships with students on campus and in the future.