The latest thinking about higher education trends, innovations, and challenges.

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Staying engaged with recent grads in the age of social distancing

How to digitally connect with young alumni and cultivate donor relationships when in-person opportunities aren't an option

Realigning fundraising efforts to support student success and well-being

Advancement teams have been tasked with raising funds to support immediate student needs during the global pandemic. Here's how they can realign campaigns to best support students.

Past, present and future: How OSUF is transforming advancement

One year ago, OSUF went live with Ellucian CRM Advance in a move to modernise its operations. We look back on their year of notable successes and explore the ongoing role of CRM in their development strategy, internal processes, donor relations, and future initiatives.

How institutions can take their Day of Giving to the next level

Take your institutions annual day of giving to the next level with these helpful tips.

How higher ed thrives in the next generation of giving

Take institutional advancement to the next level with a few techniques.

The time is now for improving advancement at HBCUs

How historically black colleges and universities can adapt their fundraising strategies.

Generational trends impacting alumni giving

By adopting new ways of approaching prospects and interpreting data, advancement professionals will find improved engagement and giving by millennials. 

Personalise alumni relations with CRM

Armed with the right tools and data, institutions can make stronger connections between people and programmes, increasing the likelihood of giving.

Social media and CRM improve alumni targeting

By capturing alumni sentiment on social media and using key CRM tools, institutions can maximise philanthropic support.