Strengthen Community, Grow Giving

Automate and Personalise at Scale

Use AI-generated insights, automate welcome messages, manage event outreach, campaigns and much more with the perfect message for alumni.

Empower Data-Driven Decisions

Access dashboards and customisable reports through Power BI to reach graduates earlier, personalise communication, and maintain long-term engagement.

Improve Alumni Connectivity

Empower alumni to self serve, register for events, join mentoring, explore opportunities, and donate — all in one branded portal that removes manual admin work.

Enable Greater Extensibility

Link third-party and SIS data with Ellucian Advancement using an ever growing library of no-code connectors.

Democratise Business Processes

Accelerate work by automating tasks and approvals with workflows everyone can use.

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of donors give again after personalised outreach

of higher ed leaders expect greater AI use in two years

cost to acquire a new donor rather than retaining a current one

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Grow Strong Relations

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Personalise Constituent Engagement

Strengthen engagement through personalised communications tailored to each individual’s interests, giving history, and preferences — ensuring every message feels timely, relevant, and meaningful.

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Free Up Staff Time

Simplify alumni management with automated email workflows, real-time engagement scoring, and performance analytics — so you can focus on strategy while driving stronger, data-informed connections.

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Track Fundraising Performance

Track and report on fundraising goals at every level — from individual donors to full campaigns — using real-time dashboards and analytics that give you the insights to optimise strategy and drive results.

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Fundraise From Anywhere

Reach your giving goals on the go with a mobile-friendly interface that provides a unified view of donor interactions — so you can stay connected, informed, and effective wherever you are.

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View All Customer Stories

“We chose CRM Advance because we were looking for technology that was built today but had a future for tomorrow.”

Mark Koenig

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Chief Innovation Officer and Vice President, Technology, Oregon State University Foundation

“In this campaign, we needed a comprehensive CRM to engage more constituents and give staff mobile access to real-time data. CRM Advance stood out for its integration, flexibility, and the confidence we had in our longstanding vendor relationship”

Cathey Barbee

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Assistant Vice Chancellor for Advancement Services

“The configurability and scalability of Ellucian CRM Advance meets all our needs and prepares us for a very good future.”

Jason Mayer

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Director of Advancement Information Services

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Advance your Alumni Impact