As senior vice president and chief marketing officer, Jackie Yeaney is responsible for the full breadth of Ellucian’s marketing efforts, including corporate, product, and field marketing. She leads a global team responsible for brand, marketing strategy, marketing communications, solutions marketing, digital, and marketing operations. Her team drives awareness and demand for Ellucian’s solutions that power the essential work of colleges and universities.
Prior to joining Ellucian, Jackie held CMO roles at several companies, including Red Hat, the world’s leading provider of open-source software solutions, PGi, a global communications company, EarthLink, and HomeBanc Mortgage Corporation. She was also the managing director of consumer marketing at Delta Air Lines. Recently, Jackie served on the board of Promethean, a provider of interactive technology for classrooms. Before her career in marketing, she spent several years with the Boston Consulting Group and was a captain in the U.S. Air Force.
In 2014, the 4th-annual PR World Awards—a Silicon Valley program that honors the best in marketing and communications around the world—recognized Jackie as “CMO of the Year.” Additionally, she was named the 2009 and 2010 Woman of the Year by Women in Technology, was a winner of the 2010 Womenetics POW! Award, and was a finalist for the 2010 Atlanta Corporate Marketer of the Year. She served as president (2006-2011) of the board at Open Hand, an Atlanta-based nonprofit that helps people prevent or better manage chronic illness through nutrition services. In 2012, Jackie was named the Georgia Center for Nonprofits' Revolutions Award Winner for Outstanding Nonprofit Board Member.
Jackie holds a bachelor’s in electrical engineering from Rensselaer Polytechnic Institute and an MBA from MIT’s Sloan School of Management.