Data updates are a key element of any advancement strategy, as is providing self-service donor information. Hear from Purdue Research Foundation on how they use a data-focused strategy to provide an online donor portal that is personalised for each donor based on their past and current areas of support. Coupled together, these strategies help Purdue and other institutions encourage data updates, recognise donors, reduce questions from donors, all while encouraging further support and engagement.
Session sponsored by iModules
