Utilizing Holistic Data to Lead Your Students to Success

Taking the steps to blend new technology with higher education is essential to the student experience of today. The power of Ellucian's CRM Advise stands as a testament to this combination, bridging gaps and enhancing student journeys. With expertise from industry leaders like Amanda Robillard of Gateway Technical College and the seasoned insights of Ellucian's own, Tim Dawson and Christy Thomson, our third CRM Series webinar explored the influential capabilities of CRM systems shaping the future of student success.

Modernizing with CRM Advise: Gateway Technical College

Amanda Robillard's experience with CRM Advise at Gateway Technical College paints a vivid picture of the immense potential of modern EdTech tools. As someone deeply involved in the college's operations, she shared a series of noteworthy changes that resulted from the implementation of CRM Advise:

• A More Comprehensive View of Students: With CRM Advise, the staff at Gateway Technical College enjoy a more holistic understanding of each student. This isn’t just about academic data; it's about truly understanding the individual needs, aspirations, and challenges of each student. Such enhanced visibility empowers staff to craft more tailored academic plans and enables a deeper level of personalized communication, creating a closer student-advisor relationship.
• Boost in Academic Planning: One of the standout results of the CRM Advise integration has been the dramatic surge in students with a structured academic plan. Today, 85% of Gateway students have a clearly defined path, as compared to the previous 50% – a testament to the system’s capabilities.
• Data at the Speed of Now: In the age of instant information, waiting on outdated systems restricts practical decision-making. The CRM Advise solution has ushered in a new era for Gateway. Real-time data dashboards provide staff with immediate insights that help streamline processes and interventions when students need support. This contrasts sharply with older less-intuitive systems, which often suffer from lags.

Holistic Student Advisory Approach with CRM Advise

The holistic approach is about more than just academic performance. By capturing non- cognitive data through intake surveys, the platform offers a broader view of each student, allowing for better alignment of support systems.

Data Visualization and Management

Dashboards visually represent data, streamlining decision-making processes. Additionally, automated file imports allow for seamless integration of external data, which optimizes student profiles.

Interconnecting Systems for Enhanced Insights

Integration with systems like Banner, Colleague, and Degree Works makes CRM Advise more than just a tool. It becomes a vital pathway to guiding students toward success. Learning management system integration, especially with platforms like Blackboard and Canvas, optimizes real-time data updates and holistic advising.

Enhanced Personalization & Data Security

CRM Advise presents data based on specific roles, ensuring relevant personnel have the proper access to sensitive information. All student interactions, from emails to appointments, are documented securely within CRM Advise to create comprehensive records without compromising student privacy.

Appointment Scheduling and Engagement

Ellucian Experience seamlessly connects CRM Advise to self-service, allowing students to view communication histories, manage scheduling, and even raise alerts. With CRM Advise, students have the flexibility to schedule appointments with various departments and receive automated reminders, helping them remain engaged and informed throughout their academic journey.

Charting the Future of Student Success

CRM tools like CRM Advise are revolutionizing student advisory systems. By integrating data, automating communication, and ensuring real-time updates, these platforms promise a brighter future for higher education institutions and their students. As colleges and universities consider the next steps in enhancing student engagement and success, we’re continuing to share invaluable insights that make a clear case for the adoption of holistic data tools.

To learn more about how institutions are tracking student success from day one, watch this on- demand webinar.