Lyquaia Purcell is the Senior Director of Digital Transformation at Ellucian focused on enabling system-, state-, and nation-wide transformation through the adoption of the Ellucian solution set. Prior to joining Ellucian, Lyquaia served in various leadership roles at EdTech companies and Higher Education institutions. She most recently served as the Vice President of Enrollment Success at CampusLogic where she focused on delivering solutions that helped institutions increase enrollment and completion by removing barriers for students. She has held various roles within the Enrollment Management space including AVP for Enrollment Management as well as Enrollment Management Marketing & Communications Strategist with areas of expertise in strategic enrollment planning and student engagement through the lens of diversity, equity, inclusion and belonging. Lyquaia holds a Bachelor of Science in Family and Consumer Science from The University of Georgia and Master of Education in Higher Education Administration from Georgia Southern University.
